Monday, October 17, 2011

Social Media in Transportation / Facebook, LinkedIn, Twitter

Like many other industries, transportation is changing with the introduction of social media.  While some maybe have not checked in, many are  on Facebook, LinkedIn and Twitter.  Facebook more for friendship and family connections has still been a method for the industry and associations to connect to people of interest.  LinkedIn which is like Facebook but for your professional contacts has been a great way to stay in touch with  your business contacts so you can reconnect when you need to.  LinkedIn has been a great way  to maximize networking particularly through the use of groups where you can find transportation, fleet, fuel, and maintenance groups along with just about any other interest you have.  You can instantly ask thousands of people for advise on a particular topic without leaving the office.  And how about Twitter?  Instant feeds of information from just about any source willing to post it.  Tweeting up to date information makes us more informed and let us know what is on people's mind right away.

So some of you know this all already, but some of you don't.  But the important thing is to know when to pick up a phone or set up a face to face meeting to make real connections.  Social media has been great, but some use it as a replacement, instead of an addition to current communication methods.

How has social media been a positive or negative influence in your business or personal life?

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